16 09, 2020

5 content marketing secrets

2020-09-19T09:22:27+01:00September 16th, 2020|Content Marketing, Marketing Tips, SEO|

Is your content hitting the mark? Is it reaching your target audience? Are they engaging with your content through all that noise and clutter on the web and shining through on searches. We’re all looking for ways to improve results, so here are some content marketing secrets will help you achieve more. Every industry has [...]

20 08, 2020

How to stop your business being invisible

2020-08-20T19:28:05+01:00August 20th, 2020|Marketing Strategy, Marketing Tips|

Does it feel like no one knows who you are? Frustrated that your business is the best kept secret in the industry. Buyers can’t buy from you if they don’t know you exist. One of the most crucial aspects of business success is your visibility. You know you have something great that customers will love, [...]

10 08, 2020

Creating memorable moments with video

2020-08-10T13:34:11+01:00August 10th, 2020|Guides, Marketing Tips|

It’s easy to see why video is so popular these days and why businesses are embracing the power of video in their marketing. Video is easy to digest, engaging and entertaining. It’s versatile and simple to share across multiple platforms. However, merely creating video is not enough, you need to create memorable moments with your [...]

30 07, 2020

Is your business ready for voice search?

2020-07-30T07:46:53+01:00July 30th, 2020|Content Marketing, Marketing Tips, SEO|

Are you using voice search on your phone or at home? Did you optimize your website for voice search as well? Finding your loud voice is really important as a business. As voice recognition continues to grow exponentially, businesses need to be optimized for voice search. Ensuring that you are ready needs to be prioritised [...]

18 07, 2020

Myth busting B2B social media marketing

2020-07-18T12:54:59+01:00July 18th, 2020|Digital Marketing, Marketing Strategy, Social Media|

Social media is often perceived as a marketing tool that performs better for B2C businesses rather than B2B. Many B2B businesses don’t believe they can achieve the same impact as B2C businesses with social media. This is a myth that needs to be debunked. B2B companies can really benefit from social media marketing initiatives. Get [...]

9 07, 2020

Mobile-first marketing

2020-07-17T18:44:23+01:00July 9th, 2020|Digital Marketing, Marketing Strategy, SEO|

The relationship with our mobile phones has changed beyond recognition, with 80% of users using their mobile to browse the internet. A smartphone has become such a useful and integral part of our lives that nearly two-thirds of the population suffer from nomophobia — the fear of being without your phone. That's why mobile-first marketing [...]

18 06, 2020

How to stand out with your email marketing

2020-06-25T15:12:30+01:00June 18th, 2020|Email Marketing, Guides|

Email marketing remains a key activity for marketing leaders today, and with good reason. It’s a channel that continues to prove its effectiveness in contributing value for businesses and help you stand out. You shouldn't underestimate the importance of email marketing: its measurable and will help you gain customer insights. Playing a fundamental role at [...]

21 05, 2020

Why a marketing consultant will help you thrive

2020-07-10T10:39:56+01:00May 21st, 2020|Lead generation, Marketing Strategy, Marketing Tips|

Reasons why a marketing consultant will help you do more than survive in the new normal Sometimes it’s actually the lack of marketing focus that’s limiting business performance and success. And that's particularly true during and beyond the Coronavirus pandemic . Every business needs to be marketing. But different businesses need a different approach depending [...]

21 04, 2020

Impact of Coronavirus on B2B marketing

2020-07-10T10:36:56+01:00April 21st, 2020|Digital Marketing, Marketing Strategy, Marketing Tips|

We're living through unprecedented times. There's no rule book or business manual for businesses to use to navigate this unchartered territory. Will COVID-19 be the incentive businesses need to change their business models and accelerate digital transformation, as this article from FeedStock suggests? Over the past few weeks, we’ve seen the impact of Coronavirus on [...]

2 04, 2020

Essential social media stats

2020-06-18T18:35:56+01:00April 2nd, 2020|Marketing Tips, Social Media, Videos|

There is no doubt, social media is here to stay. In today’s digitally enabled world, access to our mobile devices has changed our behaviour, how we interact at work and with our friends and family. Social media has made this easier, quicker and fun. And represents phenomenal opportunities for businesses. Here are some essential social [...]

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